Why "The Tea's Made"?

a behind-the-scenes look at choosing a new title for my podcast & Substack

Naming an online presence can be a fraught process, and it’s a decision I’ve invested a lot of emotional energy and angst into over the years. You want something memorable, attention-grabbing, clever…and, if at all possible, searchable.

It’s a lot to pull off in a few words.

And if you’re like me, you also want the title of your blog or newsletter or Ins…